Cola bottles, rum truffles, rhubarb and custard, sherbet lemons, pear drops, liquorice torpedoes, cinder toffee, cough candy. Which are your favourites? Many are still sold at Clough’s Sweet Shop on Heaton Road.
How did it all start?
In 1934, Arthur and Edith Clough set up the shop at 88 Heaton Road as a confectioner’s and general dealer’s. With the growth of supermarkets in the 1980s, they dropped the grocery side of the business to concentrate on confectionery.
This part of Heaton Road was built in 1896 as part of a block of shops (with accommodation above). Wards Directory 1898 lists a W.Wilson confectioner at 88 Heaton Road and in 1920 Mosely & Jameson, confectioners, appear. In 1934 Wards records A.W. Bradley confectioner at 90 Heaton Road. So there seems to have been a long tradition of sweetshops in this block.
Arthur and Edith were apparently a good team. Arthur was fetcher, carrier, storeman and bookkeeper. Edith was very good at the sales side of things and window dressing. Virtually everything was bought direct from the manufacturers via the commercial travellers. The shop was open from 9.00 or 9.30 am until 10pm. Arthur and Edith had very little time off from the shop, usually one evening a week. In 1935 an additional shop was opened at 220 Chillingham Road and later a third in Sandyford Road.
In war time, Arthur volunteered as a fireman in the AFS (Auxiliary Fires Service) where he attained the rank of leading fireman. On 25 April 1941, the Luftwaffe attempted to bomb the railway line but hit the houses of Cheltenham Terrace and Guildford Place, causing utter devastation and many fatalities. The blast blew Clough’s shop windows out and spewed the contents into the street. Arthur’s team turned out but he had to pass his own damaged shop to attend to another location – imagine how that must have felt…..
Arthur and Edith’s three children, Ian, Hazel and Alan, all helped in the shop and were encouraged to learn the trade. After National Service, Ian set up his own shop, Candy Corner, opposite St. Theresa’s Church. In the early days the sweet jars were made of glass and it was hard work when the stock was delivered. The shop on Heaton Road had 2 back rooms, a cellar and two upstairs rooms called ‘The Cadburys Room’ and the ‘Rowntrees Room’.
Cloughs Sweet shop is still very much a going concern run by Alan following the death of his mother Edith in 2001 aged 95 years (Arthur died in 1993). The shop now sells more than 300 kinds of sweets. There are lots of loyal customers who say how pleased they are to be able to come to the shop they used to come to when they were children.
Ian Clough has recently updated his history of the Clough’s family’s sweetshop, which is available for purchase from Cloughs or at Heaton History Group meetings for £2.00. Why not call in and see if they still stock your childhood favourites!
And we’d love to hear your memories of Clough’s. Click on Leave a Reply just below the title of this article or email Chris Jackson.